successful products to market endeavors, and so
many leading healthcare companies turn to the CRO
to battle the myriad of challenges, legislation and
industry obstacles that come with launching a new
product to the world. Resnik explains the invaluable
service they provide, “There are plenty of issues that
come into play in planning these projects. So we staff
scientists with business minds and business minds
with science minds and guarantee these projects for
success in such comprehensive ways as eliminating all
September 2012
thcare Initiatives
page 335
